diff --git a/website/client/src/components/creatorIntro.vue b/website/client/src/components/creatorIntro.vue
index c939251526..c6d3b0c85a 100644
--- a/website/client/src/components/creatorIntro.vue
+++ b/website/client/src/components/creatorIntro.vue
@@ -121,7 +121,7 @@
             v-if="editing"
             class="menu-container col-2"
             :class="{active: activeTopPage === 'backgrounds'}"
-            @click="changeTopPage('backgrounds', '2019')"
+            @click="changeTopPage('backgrounds', '2020')"
           >
             <div class="menu-item">
               <div
@@ -1160,7 +1160,7 @@ export default {
         },
       ],
 
-      bgSubMenuItems: ['2019', '2018', '2017', '2016', '2015', '2014'].map(y => ({
+      bgSubMenuItems: ['2020', '2019', '2018', '2017', '2016', '2015', '2014'].map(y => ({
         id: y,
         label: y,
       })),
@@ -1183,6 +1183,7 @@ export default {
         2017: [],
         2018: [],
         2019: [],
+        2020: [],
       };
 
       // Hack to force update for now until we restructure the data
diff --git a/website/common/locales/en/backgrounds.json b/website/common/locales/en/backgrounds.json
index 716af13570..634767b4ab 100644
--- a/website/common/locales/en/backgrounds.json
+++ b/website/common/locales/en/backgrounds.json
@@ -553,5 +553,13 @@
   "backgroundHolidayWreathText": "Holiday Wreath",
   "backgroundHolidayWreathNotes": "Festoon your avatar with a fragrant Holiday Wreath.",
   "backgroundWinterNocturneText": "Winter Nocturne",
-  "backgroundWinterNocturneNotes": "Bask in the starlight of a Winter Nocturne."
+  "backgroundWinterNocturneNotes": "Bask in the starlight of a Winter Nocturne.",
+
+  "backgrounds012020": "SET 68: Released January 2020",
+  "backgroundBirthdayPartyText": "Birthday Party",
+  "backgroundBirthdayPartyNotes": "Celebrate the Birthday Party of your favorite Habitican.",
+  "backgroundDesertWithSnowText": "Snowy Desert",
+  "backgroundDesertWithSnowNotes": "Witness the rare and quiet beauty of a Snowy Desert.",
+  "backgroundSnowglobeText": "Snowglobe",
+  "backgroundSnowglobeNotes": "Shake up a Snowglobe and take your place in a microcosm of a winter landscape."
 }
diff --git a/website/common/locales/en/gear.json b/website/common/locales/en/gear.json
index a11becc98b..d0accbfbd5 100644
--- a/website/common/locales/en/gear.json
+++ b/website/common/locales/en/gear.json
@@ -469,6 +469,8 @@
   "weaponArmoireShadowMastersMaceNotes": "Creatures of darkness will obey your every command when you wave this glowing mace. Increases Perception by <%= per %>. Enchanted Armoire: Shadow Master Set (Item 3 of 4).",
   "weaponArmoireAlchemistsDistillerText": "Alchemist's Distiller",
   "weaponArmoireAlchemistsDistillerNotes": "Purify metals and other magical compounds with this shiny brass instrument. Increases Strength by <%= str %> and Intelligence by <%= int %>. Enchanted Armoire: Alchemist Set (Item 3 of 4).",
+  "weaponArmoireHappyBannerText": "Happy Banner",
+  "weaponArmoireHappyBannerNotes": "Is the “H” for Happy, or Habitica? Your choice! Increases Perception by <%= per %>. Enchanted Armoire: Happy Birthday Set (Item 3 of 4).",
 
   "armor": "armor",
   "armorCapitalized": "Armor",
@@ -1012,6 +1014,8 @@
   "armorArmoireAlchemistsRobeNotes": "Any number of dangerous elixirs are involved in creating arcane metals and gems, and these heavy robes will protect you from harm and unintended side effects! Increases Constitution by <%= con %> and Perception by <%= per %>. Enchanted Armoire: Alchemist Set (Item 1 of 4).",
   "armorArmoireDuffleCoatText": "Duffle Coat",
   "armorArmoireDuffleCoatNotes": "Travel frosty realms in style with this cozy wool coat. Increases Constitution and Perception by <%= attrs %> each. Enchanted Armoire: Duffle Coat Set (Item 1 of 2).",
+  "armorArmoireLayerCakeArmorText": "Layer Cake Armor",
+  "armorArmoireLayerCakeArmorNotes": "It's protective and tasty! Increases Constitution by <%= con %>. Enchanted Armoire: Happy Birthday Set (Item 2 of 4).",
 
   "headgear": "helm",
   "headgearCapitalized": "Headgear",
@@ -1573,6 +1577,8 @@
   "headArmoireAlchemistsHatNotes": "While hats are not strictly necessary for alchemical practice, looking cool certainly doesn't hurt anything! Increases Perception by <%= per %>. Enchanted Armoire: Alchemist Set (Item 2 of 4).",
   "headArmoireEarflapHatText": "Earflap Hat",
   "headArmoireEarflapHatNotes": "If you're looking to keep your head toasty warm, this hat has you covered! Increases Intelligence and Strength by <%= attrs %> each. Enchanted Armoire: Duffle Coat Set (Item 2 of 2).",
+  "headArmoireFrostedHelmText": "Frosted Helm",
+  "headArmoireFrostedHelmNotes": "The perfect headgear for any celebration! Increases Intelligence by <%= int %>. Enchanted Armoire: Happy Birthday Set (Item 1 of 4).",
 
   "offhand": "off-hand item",
   "offhandCapitalized": "Off-Hand Item",
@@ -1875,6 +1881,8 @@
   "shieldArmoireMasteredShadowNotes": "Your powers have brought these swirling shadows to your side to do your bidding. Increases Perception and Constitution by <%= attrs %> each. Enchanted Armoire: Shadow Master Set (Item 4 of 4).",
   "shieldArmoireAlchemistsScaleText": "Alchemist's Scale",
   "shieldArmoireAlchemistsScaleNotes": "Ensure that your mystical ingredients are properly measured using this fine piece of equipment. Increases Intelligence by <%= int %>. Enchanted Armoire: Alchemist Set (Item 4 of 4).",
+  "shieldArmoireBirthdayBannerText": "Birthday Banner",
+  "shieldArmoireBirthdayBannerNotes": "Celebrate your special day, the special day of someone you love, or break this out for Habitica's Birthday on January 31! Increases Strength by <%= str %>. Enchanted Armoire: Happy Birthday Set (Item 4 of 4).",
 
   "back": "Back Accessory",
   "backCapitalized": "Back Accessory",
diff --git a/website/common/script/content/appearance/backgrounds.js b/website/common/script/content/appearance/backgrounds.js
index 5afd305265..9b0f31f16f 100644
--- a/website/common/script/content/appearance/backgrounds.js
+++ b/website/common/script/content/appearance/backgrounds.js
@@ -941,6 +941,20 @@ const backgrounds = {
       notes: t('backgroundWinterNocturneNotes'),
     },
   },
+  backgrounds012020: {
+    birthday_party: {
+      text: t('backgroundBirthdayPartyText'),
+      notes: t('backgroundBirthdayPartyNotes'),
+    },
+    desert_with_snow: {
+      text: t('backgroundDesertWithSnowText'),
+      notes: t('backgroundDesertWithSnowNotes'),
+    },
+    snowglobe: {
+      text: t('backgroundSnowglobeText'),
+      notes: t('backgroundSnowglobeNotes'),
+    },
+  },
   incentiveBackgrounds: {
     violet: {
       text: t('backgroundVioletText'),
diff --git a/website/common/script/content/gear/sets/armoire.js b/website/common/script/content/gear/sets/armoire.js
index 7c66dd8d9c..c28b456d64 100644
--- a/website/common/script/content/gear/sets/armoire.js
+++ b/website/common/script/content/gear/sets/armoire.js
@@ -516,6 +516,14 @@ const armor = {
     set: 'duffle',
     canOwn: ownsItem('armor_armoire_duffleCoat'),
   },
+  layerCakeArmor: {
+    text: t('armorArmoireLayerCakeArmorText'),
+    notes: t('armorArmoireLayerCakeArmorNotes', { con: 13 }),
+    value: 100,
+    con: 13,
+    set: 'birthday',
+    canOwn: ownsItem('armor_armoire_layerCakeArmor'),
+  },
 };
 
 const body = {
@@ -1055,6 +1063,14 @@ const head = {
     set: 'duffle',
     canOwn: ownsItem('head_armoire_earflapHat'),
   },
+  frostedHelm: {
+    text: t('headArmoireFrostedHelmText'),
+    notes: t('headArmoireFrostedHelmNotes', { int: 13 }),
+    value: 100,
+    int: 13,
+    set: 'birthday',
+    canOwn: ownsItem('head_armoire_frostedHelm'),
+  },
 };
 
 const shield = {
@@ -1342,6 +1358,14 @@ const shield = {
     set: 'alchemist',
     canOwn: ownsItem('shield_armoire_alchemistsScale'),
   },
+  birthdayBanner: {
+    text: t('shieldArmoireBirthdayBannerText'),
+    notes: t('shieldArmoireBirthdayBannerNotes', { str: 7 }),
+    value: 100,
+    str: 7,
+    set: 'birthday',
+    canOwn: ownsItem('shield_armoire_birthdayBanner'),
+  },
 };
 
 const headAccessory = {
@@ -1797,6 +1821,14 @@ const weapon = {
     set: 'alchemist',
     canOwn: ownsItem('weapon_armoire_alchemistsDistiller'),
   },
+  happyBanner: {
+    text: t('weaponArmoireHappyBannerText'),
+    notes: t('weaponArmoireHappyBannerNotes', { per: 7 }),
+    value: 100,
+    per: 7,
+    set: 'birthday',
+    canOwn: ownsItem('weapon_armoire_happyBanner'),
+  },
 };
 
 export {
diff --git a/website/raw_sprites/spritesmith/backgrounds/background_birthday_party.png b/website/raw_sprites/spritesmith/backgrounds/background_birthday_party.png
new file mode 100644
index 0000000000..e0419826a9
Binary files /dev/null and b/website/raw_sprites/spritesmith/backgrounds/background_birthday_party.png differ
diff --git a/website/raw_sprites/spritesmith/backgrounds/background_desert_with_snow.png b/website/raw_sprites/spritesmith/backgrounds/background_desert_with_snow.png
new file mode 100644
index 0000000000..60aff62c73
Binary files /dev/null and b/website/raw_sprites/spritesmith/backgrounds/background_desert_with_snow.png differ
diff --git a/website/raw_sprites/spritesmith/backgrounds/background_snowglobe.png b/website/raw_sprites/spritesmith/backgrounds/background_snowglobe.png
new file mode 100644
index 0000000000..45c37548b2
Binary files /dev/null and b/website/raw_sprites/spritesmith/backgrounds/background_snowglobe.png differ
diff --git a/website/raw_sprites/spritesmith/backgrounds/icons/icon_background_birthday_party.png b/website/raw_sprites/spritesmith/backgrounds/icons/icon_background_birthday_party.png
new file mode 100644
index 0000000000..3d8ee54d31
Binary files /dev/null and b/website/raw_sprites/spritesmith/backgrounds/icons/icon_background_birthday_party.png differ
diff --git a/website/raw_sprites/spritesmith/backgrounds/icons/icon_background_desert_with_snow.png b/website/raw_sprites/spritesmith/backgrounds/icons/icon_background_desert_with_snow.png
new file mode 100644
index 0000000000..3718f1d85d
Binary files /dev/null and b/website/raw_sprites/spritesmith/backgrounds/icons/icon_background_desert_with_snow.png differ
diff --git a/website/raw_sprites/spritesmith/backgrounds/icons/icon_background_snowglobe.png b/website/raw_sprites/spritesmith/backgrounds/icons/icon_background_snowglobe.png
new file mode 100644
index 0000000000..6e1e15bcaf
Binary files /dev/null and b/website/raw_sprites/spritesmith/backgrounds/icons/icon_background_snowglobe.png differ
diff --git a/website/raw_sprites/spritesmith/gear/armoire/broad_armor_armoire_layerCakeArmor.png b/website/raw_sprites/spritesmith/gear/armoire/broad_armor_armoire_layerCakeArmor.png
new file mode 100644
index 0000000000..ba5dec0095
Binary files /dev/null and b/website/raw_sprites/spritesmith/gear/armoire/broad_armor_armoire_layerCakeArmor.png differ
diff --git a/website/raw_sprites/spritesmith/gear/armoire/head_armoire_frostedHelm.png b/website/raw_sprites/spritesmith/gear/armoire/head_armoire_frostedHelm.png
new file mode 100644
index 0000000000..143e4d9437
Binary files /dev/null and b/website/raw_sprites/spritesmith/gear/armoire/head_armoire_frostedHelm.png differ
diff --git a/website/raw_sprites/spritesmith/gear/armoire/shield_armoire_birthdayBanner.png b/website/raw_sprites/spritesmith/gear/armoire/shield_armoire_birthdayBanner.png
new file mode 100644
index 0000000000..217a6b21ea
Binary files /dev/null and b/website/raw_sprites/spritesmith/gear/armoire/shield_armoire_birthdayBanner.png differ
diff --git a/website/raw_sprites/spritesmith/gear/armoire/shop/shop_armor_armoire_layerCakeArmor.png b/website/raw_sprites/spritesmith/gear/armoire/shop/shop_armor_armoire_layerCakeArmor.png
new file mode 100644
index 0000000000..a3ecdc2774
Binary files /dev/null and b/website/raw_sprites/spritesmith/gear/armoire/shop/shop_armor_armoire_layerCakeArmor.png differ
diff --git a/website/raw_sprites/spritesmith/gear/armoire/shop/shop_head_armoire_frostedHelm.png b/website/raw_sprites/spritesmith/gear/armoire/shop/shop_head_armoire_frostedHelm.png
new file mode 100644
index 0000000000..6f7253f421
Binary files /dev/null and b/website/raw_sprites/spritesmith/gear/armoire/shop/shop_head_armoire_frostedHelm.png differ
diff --git a/website/raw_sprites/spritesmith/gear/armoire/shop/shop_shield_armoire_birthdayBanner.png b/website/raw_sprites/spritesmith/gear/armoire/shop/shop_shield_armoire_birthdayBanner.png
new file mode 100644
index 0000000000..4b21b3dab5
Binary files /dev/null and b/website/raw_sprites/spritesmith/gear/armoire/shop/shop_shield_armoire_birthdayBanner.png differ
diff --git a/website/raw_sprites/spritesmith/gear/armoire/shop/shop_weapon_armoire_happyBanner.png b/website/raw_sprites/spritesmith/gear/armoire/shop/shop_weapon_armoire_happyBanner.png
new file mode 100644
index 0000000000..1aa5421872
Binary files /dev/null and b/website/raw_sprites/spritesmith/gear/armoire/shop/shop_weapon_armoire_happyBanner.png differ
diff --git a/website/raw_sprites/spritesmith/gear/armoire/slim_armor_armoire_layerCakeArmor.png b/website/raw_sprites/spritesmith/gear/armoire/slim_armor_armoire_layerCakeArmor.png
new file mode 100644
index 0000000000..ba5dec0095
Binary files /dev/null and b/website/raw_sprites/spritesmith/gear/armoire/slim_armor_armoire_layerCakeArmor.png differ
diff --git a/website/raw_sprites/spritesmith/gear/armoire/weapon_armoire_happyBanner.png b/website/raw_sprites/spritesmith/gear/armoire/weapon_armoire_happyBanner.png
new file mode 100644
index 0000000000..7e0eea5869
Binary files /dev/null and b/website/raw_sprites/spritesmith/gear/armoire/weapon_armoire_happyBanner.png differ
diff --git a/website/raw_sprites/spritesmith_large/promo_armoire_backgrounds_201912.png b/website/raw_sprites/spritesmith_large/promo_armoire_backgrounds_201912.png
deleted file mode 100644
index f7871f3260..0000000000
Binary files a/website/raw_sprites/spritesmith_large/promo_armoire_backgrounds_201912.png and /dev/null differ
diff --git a/website/raw_sprites/spritesmith_large/promo_armoire_backgrounds_202001.png b/website/raw_sprites/spritesmith_large/promo_armoire_backgrounds_202001.png
new file mode 100644
index 0000000000..5973e18e89
Binary files /dev/null and b/website/raw_sprites/spritesmith_large/promo_armoire_backgrounds_202001.png differ
diff --git a/website/server/controllers/api-v3/news.js b/website/server/controllers/api-v3/news.js
index 2ec354c785..54a0627476 100644
--- a/website/server/controllers/api-v3/news.js
+++ b/website/server/controllers/api-v3/news.js
@@ -4,7 +4,7 @@ const api = {};
 
 // @TODO export this const, cannot export it from here because only routes are exported from
 // controllers
-const LAST_ANNOUNCEMENT_TITLE = 'LAST CHANCE TO GIFT A SUBSCRIPTION AND GET ONE FREE!';
+const LAST_ANNOUNCEMENT_TITLE = 'JANUARY BACKGROUNDS AND ARMOIRE ITEMS!';
 const worldDmg = { // @TODO
   bailey: false,
 };
@@ -35,27 +35,20 @@ api.getNews = {
           </div>
         </div>
         <hr/>
-        <div class="promo_g1g1_2019 center-block"></div>
+        <div class="promo_armoire_backgrounds_202001 center-block"></div>
         <p>
-          Today is your last chance to take advantage of our promotion where if you gift somebody
-          a subscription, you get the same subscription for yourself for free!
+          We’ve added three new backgrounds to the Background Shop! Now your avatar can celebrate
+          at a Birthday Party, gaze at the quiet beauty of a Snowy Desert, and strike a festive
+          pose In A Snowglobe. Check them out under User Icon > Backgrounds!
         </p>
         <p>
-          Subscribers get tons of perks every month, including exclusive items, the ability to buy
-          Gems with Gold, and a cute exclusive Jackalope Pet. Plus, it helps keep Habitica running
-          :) To gift a subscription to someone, just open their profile and click on the present
-          icon in the upper right.
+          Plus, there’s new Gold-purchasable equipment in the Enchanted Armoire, including the
+          Birthday Cake set. Better work hard on your real-life tasks to earn all the pieces!
+          Enjoy :)
         </p>
-        <p>
-          If you've been curious about trying out a subscription, now's the time! Make a friend
-          happy and use all your new Gems to go questing together.
-        </p>
-        <p>
-          Please note that if you or your gift recipient already have a recurring subscription,
-          the gifted subscription will only start after that subscription is cancelled or has
-          expired. Thanks so much for your support! <3
-        </p>
-        <div class="small mb-3">by the Habitica Team</div>
+        <div class="small mb-3">
+          by FolleMente, Shine Caramia, Aspiring Advocate, gawrone, katieslug, and SabreCat
+        </div>
       </div>
       `,
     });