diff --git a/website/client/src/components/admin-panel/user-support/index.vue b/website/client/src/components/admin-panel/user-support/index.vue
index 6d8e2c73ce..3002ca8e4e 100644
--- a/website/client/src/components/admin-panel/user-support/index.vue
+++ b/website/client/src/components/admin-panel/user-support/index.vue
@@ -26,6 +26,11 @@
           :reset-counter="resetCounter"
         />
 
+        <user-profile
+          :hero="hero"
+          :reset-counter="resetCounter"
+        />
+
         <party-and-quest
           v-if="adminHasPrivForParty"
           :user-id="hero._id"
@@ -107,6 +112,7 @@
 import BasicDetails from './basicDetails';
 import ItemsOwned from './itemsOwned';
 import CronAndAuth from './cronAndAuth';
+import UserProfile from './userProfile';
 import PartyAndQuest from './partyAndQuest';
 import AvatarAndDrops from './avatarAndDrops';
 import PrivilegesAndGems from './privilegesAndGems';
@@ -130,6 +136,7 @@ export default {
     ContributorDetails,
     Transactions,
     SubscriptionAndPerks,
+    UserProfile,
     Achievements,
   },
   mixins: [userStateMixin],
diff --git a/website/client/src/components/admin-panel/user-support/userProfile.vue b/website/client/src/components/admin-panel/user-support/userProfile.vue
new file mode 100644
index 0000000000..2cfe84cc6d
--- /dev/null
+++ b/website/client/src/components/admin-panel/user-support/userProfile.vue
@@ -0,0 +1,105 @@
+<template>
+  <div class="accordion-group">
+    <h3
+      class="expand-toggle"
+      :class="{'open': expand}"
+      @click="expand = !expand"
+    >
+      Users Profile
+    </h3>
+    <div v-if="expand">
+      <form @submit.prevent="saveHero({hero, msg: 'Users Profile'})">
+        <div class="form-group">
+          <label>Display name</label>
+          <input
+            v-model="hero.profile.name"
+            class="form-control textField"
+            type="text"
+          >
+        </div>
+        <div class="form-group">
+          <label>Photo URL</label>
+          <input
+            v-model="hero.profile.imageUrl"
+            class="form-control textField"
+            type="text"
+          >
+        </div>
+        <div class="form-group">
+          <label>About</label>
+          <div class="row about-row">
+          <textarea
+            v-model="hero.profile.blurb"
+            class="form-control col"
+            rows="10"
+          ></textarea>
+          <div
+            v-markdown="hero.profile.blurb"
+            class="markdownPreview col"
+          ></div>
+          </div>
+        </div>
+        <input
+          type="submit"
+          value="Save"
+          class="btn btn-primary"
+        >
+      </form>
+    </div>
+  </div>
+</template>
+
+<style lang="scss" scoped>
+  .about-row {
+    margin-left: 0px;
+    margin-right: 0px;
+  }
+</style>
+
+<script>
+import markdownDirective from '@/directives/markdown';
+import saveHero from '../mixins/saveHero';
+
+import { mapState } from '@/libs/store';
+import { userStateMixin } from '../../../mixins/userState';
+
+function resetData (self) {
+  self.expand = false;
+}
+
+export default {
+  directives: {
+    markdown: markdownDirective,
+  },
+  mixins: [
+    userStateMixin,
+    saveHero,
+  ],
+  computed: {
+    ...mapState({ user: 'user.data' }),
+  },
+  props: {
+    resetCounter: {
+      type: Number,
+      required: true,
+    },
+    hero: {
+      type: Object,
+      required: true,
+    },
+  },
+  data () {
+    return {
+      expand: false,
+    };
+  },
+  watch: {
+    resetCounter () {
+      resetData(this);
+    },
+  },
+  mounted () {
+    resetData(this);
+  },
+};
+</script>
diff --git a/website/server/controllers/api-v3/hall.js b/website/server/controllers/api-v3/hall.js
index 0de5ec74bf..9d0a9015df 100644
--- a/website/server/controllers/api-v3/hall.js
+++ b/website/server/controllers/api-v3/hall.js
@@ -403,6 +403,7 @@ api.updateHero = {
     if (updateData.flags && _.isBoolean(updateData.flags.chatShadowMuted)) {
       hero.flags.chatShadowMuted = updateData.flags.chatShadowMuted;
     }
+    if (updateData.profile) _.assign(hero.profile, updateData.profile);
 
     if (updateData.secret) {
       if (typeof updateData.secret.text !== 'undefined') {