diff --git a/common/locales/en/npc.json b/common/locales/en/npc.json
index c979e21ffb..cd1c382b7a 100644
--- a/common/locales/en/npc.json
+++ b/common/locales/en/npc.json
@@ -18,7 +18,7 @@
     "dismissAlert": "Dismiss This Alert",
     "donateText1": "Adds 20 Gems to your account. Gems are used to buy special in-game items, such as shirts and hairstyles.",
     "donateText2": "Help support HabitRPG",
-    "donateText3": "As an open source project, it can use all the help it can get!",
+    "donateText3": "HabitRPG is an open source project that depends on our users for support. The money you spend on gems helps us keep the servers running, maintain a small staff, develop new features, and provide incentives for our volunteer programmers. Thank you for your generosity!",
     "donationDesc": "20 Gems, Donation to HabitRPG",
     "payWithCard": "Pay with Card",
     "payNote": "Note: PayPal sometimes takes a long time to clear. We recommend paying with card.",
diff --git a/common/locales/en/subscriber.json b/common/locales/en/subscriber.json
index 4f602a48a3..661a1323e0 100644
--- a/common/locales/en/subscriber.json
+++ b/common/locales/en/subscriber.json
@@ -3,17 +3,17 @@
     "subscriptions": "Subscriptions",
     "subDescription": "Disable ads, buy gems with gold, monthly mystery item, retain progress history, double daily drop-caps, supports the devs. Click for more info.",
     "disableAds": "Disable ads",
-    "disableAdsText": "Ads will stay disabled while you have an active subscription (original users with disabled ads are grandfathered).",
+    "disableAdsText": "Ads are disabled while you have an active subscription (original donors are grandfathered).",
     "buyGemsGold": "Buy Gems with Gold",
-    "buyGemsGoldText": "(1 Gem costs <%= gemCost %> Gold) Addresses the \"pay to win\" concern, as everything is now achievable through hard work. There's a <%= gemLimit %> Gem monthly conversion cap to prevent farming.",
+    "buyGemsGoldText": "Alexander the Merchant will sell you gems at a cost of <%= gemCost %> gold per gem. His monthly shipments are initially capped at <%= gemLimit %> gems per month, but this cap increases by 5 gems for every three months of consecutive subscription, up to a maximum of 50 gems per month!"
     "retainHistory": "Retain full history entries",
     "retainHistoryText": "Makes your full history available in graphs and export. Non-subscriber histories get consolidated for database optimization.",
     "doubleDrops": "Daily drop-caps doubled",
     "doubleDropsText": "Complete your stable faster!",
     "mysteryItem": "Unique Monthly Subscription Items",
-    "mysteryItemText": "Each month, all subscribers will get a totally unique cosmetic item for their avatars!",
+    "mysteryItemText": "Each month you will receive a unique cosmetic item for your avatar! Plus, for every three months of consecutive subscription, the Mysterious Time Travelers will grant you access to historic (and futuristic!) cosmetic items.",
     "supportDevs": "Supports the developers",
-    "supportDevsText": "This open source project can use all the help it can get. Help us keep Habit alive!",
+    "supportDevsText": "Your subscription helps keep Habitica thriving and helps fund the development of new features. Thank you for your generosity!",
     "monthUSD": "USD / Month",
     "organization": "Organization",
     "groupPlans": "Corporate Plans",