diff --git a/locales/en/front.json b/locales/en/front.json
index 016281d38e..54b928114c 100644
--- a/locales/en/front.json
+++ b/locales/en/front.json
@@ -3,7 +3,7 @@
 
 	"_commentfrontpage":"HABITRPG FRONT PAGE",
 	  "titleFront" : "HabitRPG | Gamify Your Life",
-  	"tagline" : "The only free habit building app that treats your life like a game.",
+  	"tagline" : "A free habit building app that treats your life like a game.",
   	"landingp1" : "The problem with most productivity apps on the market is that they provide no incentive to continue using them. HabitRPG fixes this by making habit building fun! By rewarding you for your successes and damaging you for slip-ups, HabitRPG provides external motivation for completing your day-to-day activities.",
   	"landingp2header" : "Instant Gratification",
   	"landingp2" : "Whenever you reinforce a positive habit, complete a daily task, or take care of an old to-do, HabitRPG immediately rewards you with experience points and gold. As you gain experience, you can level up, increasing your stats and unlocking more features, like classes and pets. Gold can be spent on in-game items that change your experience or personalized rewards you've created for motivation. When even the smallest successes provide you with an immediate reward, you're less likely to procrastinate.",